THE MAD SOCIETY
The SI-6 Project by NTUC Foodfare is an internal design challenge created to leverage the use of technology in cooked food creation in order to deliver affordable, healthier food for business sustainability.
The design challenge journey leads us to face the impending challenge to fill the gap in the market for affordable Ready-To-Eat meals.
The MAD team also designs the new generation of A&P digital marketing materials to suit the hungry appetite for fresh contents and to keep up with its technological advancement in the food industry.
Design - M & D
VIdeography - M & D